| Category | Number of Respondents |
|---|---|
| Have purchased an item online | 18 |
| Shopped but not purchased online | 2 |
| Purchase online once a year | 5 |
| Purchase online once a month | 8 |
| Purchase online once a week | 5 |
| Age Range | Number of Respondents |
|---|---|
| 18-25 | 7 |
| 26-39 | 8 |
| 40-50 | 3 |
| Over 50 | 2 |
| Gender | Number of Respondents |
|---|---|
| Male | 10 |
| Female | 10 |
| Education Level | Number of Respondents |
|---|---|
| High School | 4 |
| Some College | 6 |
| College Graduate | 8 |
| Graduate School | 2 |
From the survey of 20 individuals, it's clear that e-commerce is very popular among a diverse group of people. The majority of respondents have made purchases online, with a significant portion shopping online regularly (once a month or more frequently). Most users fall into the 18-39 age range, and the gender distribution is equal. Education levels vary, but a majority have at least some college education. Amazon is the most favored shopping site by far, reflecting its dominance in the e-commerce market.
These findings are consistent with broader e-commerce trends. According to the Pew Internet and American Life Project, a majority of Americans shop online, and the convenience of online shopping continues to attract more users across various demographics. eMarketer and other sources indicate that online shopping frequency is increasing, especially with the rise of mobile commerce and improved delivery services.
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